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* Three-truck
strategy rounded out with Canadian debut of the all-new 2015 Colorado and
Silverado HD
* Debut of
track-capable Camaro Z/28 and Corvette Z06 put Chevrolet in supercar status
Chevrolet today introduced two new pickup trucks to the
Canadian market to round out the industries only three-truck strategy. The all-new 2015 Colorado and Silverado HD
made their Canadian debuts at the 2014 Canadian International Auto Show in
Toronto along with the track-capable Camaro Z/28 and Corvette Z06.
“It’s a great day for truck lovers – here in Toronto, and
across Canada. The all-new Colorado and
Silverado HD are our third pickup truck introductions in just over 12 months,”
said John Roth, vice president of sales, service and marketing for Chevrolet in
Canada. “We have all-new offerings in the light duty, the heavy duty, and now
midsize segments. Our goal is simple: to not only meet the needs, but to
delight the broadest possible truck customer base. No compromises.”