Concise design and communication: in this year’s competition
for the prestigious Red Dot Awards in the field of communication design, Audi
was once again honored with the “Client of the Year” award for the most
successful cooperation with creative partners. This is the fourth year that
this special prize has been presented and the third time it has gone to the
brand with the four rings. The jury honored a total of nine individual projects
of AUDI AG with a Red Dot for outstanding communication design, making Audi the
most successful company in the contest.
“The Audi brand is always seeking for new ways to express
our design philosophy – with surprising ideas, unusual formats and creative
implementation. We and our partners are therefore delighted by this honor,”
says Luca de Meo, Member of the Board of Management for Sales and Marketing at
AUDI AG.