Concise design and communication: in this year’s competition for the prestigious Red Dot Awards in the field of communication design, Audi was once again honored with the “Client of the Year” award for the most successful cooperation with creative partners. This is the fourth year that this special prize has been presented and the third time it has gone to the brand with the four rings. The jury honored a total of nine individual projects of AUDI AG with a Red Dot for outstanding communication design, making Audi the most successful company in the contest.
“The Audi brand is always seeking for new ways to express our design philosophy – with surprising ideas, unusual formats and creative implementation. We and our partners are therefore delighted by this honor,” says Luca de Meo, Member of the Board of Management for Sales and Marketing at AUDI AG.