April 24, 2012


DENZA / Company Profile

(April 24, 2012)  Shenzhen BYD Daimler New Technology Co., Ltd. (hereinafter referred to as "the joint venture") is a joint venture established by BYD Auto, a leader in China’s EV industry, and Daimler AG, the world’s preeminent maker of premium vehicles. The joint venture is headquartered in Shenzhen, China.

The joint venture launched China’s first auto brand dedicated exclusively to electric cars: DENZA. It concentrates on the R&D in electric automotive technologies, specializes in producing high-quality, eco-friendly electric cars that are safe and convenient to use, and strives to be the most successful manufacturer, and promoter, of alternative-fuel vehicles in China.