August 22, 2013

LG KICKS OFF ‘PLAY & SHARE LG G2’ CAMPAIGN



Consumers Invited to Experience LG’s Hottest Smartphone Before Launch

LG Electronics (LG) today launched its Play & Share LG G2 campaign, an online event providing consumers with the opportunity to experience the best features of LG’s latest premium smartphone before the device becomes available to the general public.

LG G2 was developed using a ‘human centric’ design philosophy whereby much of the smartphone’s innovations were driven by consumer feedback. Play & Share LG G2 will allow consumers to test drive the LG G2 without having to visit a retailer. Consumers will get the chance to interact with the most popular features of LG G2, with the following functions being demonstrated virtually: